The Sound of Lyle’s Golden Syrup
Lyle’s Golden Syrup has always had a taste that people struggle to put into words. It’s familiar and comforting, but hard to describe. So instead of asking people to explain it, we let their brains do the talking.
PR Studies
Our Breakthrough Neuroscientific Research for The Queen’s Reading Room
Split Second Research is proud to announce our collaboration with Trinity McQueen and The Queen’s Reading Room charity on pioneering neuroscientific research exploring the correlation between reading and wellbeing. Commissioned by the charity and endorsed by Queen Camilla herself, this study unveils a significant breakthrough: just five minutes of daily reading can yield health benefits …
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100,000+ Participants Explore the Emotional Drivers Behind Their Fulfilment.
The Female Lead joined forces with Split Second Research to launch ‘The Fulfilment Finder‘, an innovative survey to help women better understand themselves and live a more fulfilled life.
Biometric Testing at CBeebies Land Reveals Formula for “The Perfect Day Out”
In a new study by Split Second Research, our scientists took on the challenge of discovering the formula for the “perfect day out”.
All American Family – Research results published
Hewlett Packard on all american family, HP study on All American Family, Split Second Research and Edelman Intelligence