Split Second Research Turns 10! 🎉
A decade of innovation, resilience, and groundbreaking achievements! As we celebrate our 10th anniversary, we’re proud to share some of our biggest milestones in the last 12 months:
Jellibean
Our creative industry app is now available as a beta app – a game-changer for ideation, collaboration, and research. Thanks to Phoenix Studios for branding work and an amazing UX.
Connoisseur Suite
Our SaaS platform, designed to democratise the research industry, has successfully undergone pen testing and is set
to launch in Q2 2025.
The Queen's Reading Room
We completed a landmark study for Her Majesty the Queen’s charity, The Queen’s Reading Room, and discovered that 5 minutes of reading fiction a day helps reduce stress by 20% and helps to increase mental focus by 11%.
ISO 27001 Certified
ISO 27001 Certification was awarded to Split Second Research – Reinforcing our commitment to security, quality, and trust.
Research Hero
The Market Research Society launched the Research Heroes programme to celebrate the sector’s unsung heroes. Geraldine Trufil has joined the cadre of Research Heroes 2024.
Women in Tech Recognition
Geraldine Trufil – one of our founders recognised as a finalist in two categories at the Midlands Women in Tech Awards.
Our Clients
Split Second Research provided deep insights for these BIG BRANDS in 2024: J&J Mentor, Think Again Growth, Shell, Danone, DZRT, Vant, The Queen’s Reading Room, Nissan, 7th Sense Research, Wild Nutrition, Clarion Communication, Verisure, The Female Lead, Dragoman, Forebrain, De La Rue, Aldi, and Care UK, plus our own Worcester City Women’s FC!
BetaDen Wins the 2024 Tech Awards UK
We’re proud to be part of a program that champions innovation and emerging tech.
Our Team Has Doubled!
We have doubled the size of our team! Growing
stronger, expanding our expertise, and driving
innovation together.
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At Split Second Research, democratising research means making high-quality consumer insights accessible, affordable, and user-friendly for everyone—not just large corporations or research experts. With Connoisseur Suite, we’re leveraging technology, automation, and AI to streamline processes, reduce costs, and empower businesses, startups, and independent researchers to conduct robust research efficiently. All built on the foundations of our neuroscience expertise and a decade of accumulated knowledge.
A huge thank you to our team, clients, and partners who have been part of this journey. We’re excited by the future and here’s to the next decade of transforming research and innovation!
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Split Second Research | 10 Years of Innovation
Split Second Research Turns 10! 🎉 A decade of innovation, resilience, and groundbreaking achievements! As we celebrate our 10th anniversary, we’re proud to share some
The England Goals That Cost 5 Million Pints: A Market Research Study
Recently, we at Split Second Research undertook a tongue-in-cheek study, commissioned by Aldi, that delved into the phenomenon of beer-spilling during England football matches. The results? Both amusing and revealing, particularly for those interested in market research.
Why do market research?
Danielle Blugrind, in an interview with Kadence International, gets it spot on when talking about reasons for doing market research.
