Written By:
Mark Webster
Written By:
Mark Webster
Well yes, as a matter of fact, everyone is
There’s no shame in it. We’re all biased in some way or another, although understandably we’d prefer not to admit it.
But we can’t really help it. It’s the way the brain works and is actually beyond our control. It’s not about being intolerant or prejudiced as such, but more the way we’re wired to make assumptions from the associations we form through experience, culture, media and society. Even our upbringing.
Biases exist under the surface and therefore ‘beneath our awareness level’ so they’re aren’t obvious or indeed intentional. We’re normally surprised we even hold them.
Now that’s surely worth researching.
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